Axiance goes live with multi-asset brokerage brand dedicated to ethical investment
Axiance will replace the phased-out brand, EverFX.
Axiance has gone live as part of the rebrand operation of EverFX, both trademarks owned by ICC Intercertus Capital Ltd. The FX and CFD broker is authorized and regulated by Cyprus Securities and Exchange Commission (CySEC).
EverFX has been fully phased out, with its domain www.everfx.com being redirected to www.axiance.com, the new site of the online trading platform offering access to a wide range of trading instruments in a variety of asset classes.
Axiance offers access to trading of 30+ forex pairs with depth of market and other 300+ instruments to trade with low spreads and ultra-fast execution speeds. In terms of CFD products, the broker boasts a wide range of instruments, from stocks to commodities, to indices, and cryptocurrencies.
“We are a new kind of broker for a new generation of traders, with strong values and stories that will ring true to you. Guided by our core values of transparency and fairness, we see our socially responsible operations and our ESG compliance as a duty towards our people and our clients”, according to the broker’s announcement.
The broker is being marketed as an ESG advocate. “Axiance is a multi-asset brokerage brand dedicated to ethical investment practices. We use the power of technology the same way this boat will harness the wind to race and compete, creating real value and fueling our ambition to set the standard in responsible finance”, said Panikos Teklos, CEO at Axiance, as the firm announced the sponsorship of Javier Sanz’s Elena Nova yacht ahead of regatta Copa del Rey de Vela.
In June, the Cyprus-based broker also announced the sponsorship of pro-cyclist Antri Christoforou. The new brand ambassador is an acclaimed cyclist who represented Cyprus in the 2016 Summer Olympics held in Rio, Brazil, and now the Tokyo Olympics.
Axiance’s strategy encapsulates a change in mentality, with the necessary means and a clear will to take its marks in responsible finance and accelerate ESG integration at both service and operational levels, catering to a new breed of selective and conscious investors.
The broker offers trading services through its regulated entities in multiple jurisdictions. In Europe, the brand is regulated by CySEC and uses the passporting regime to provide cross-border services within the European Economic Area, with EEA-cross border registration in Spain, Netherlands, Sweden, and Poland.