BUX rebrands derivatives trading platform to Stryk

Rick Steves

BUX has announced the rebranding of its derivatives trading app from BUX X to Stryk to reflect the enhancement of the platform focused on leveraged trading with CFDs on indices, stocks, gold, and forex. The Dutch neobroker decided to go with the rebrand in order to better differentiate Stryk from BUX Zero as well as […]

BUX has announced the rebranding of its derivatives trading app from BUX X to Stryk to reflect the enhancement of the platform focused on leveraged trading with CFDs on indices, stocks, gold, and forex.

The Dutch neobroker decided to go with the rebrand in order to better differentiate Stryk from BUX Zero as well as the customer groups they cater to.

Stryk users are focused on trading in leveraged products at a more frequent and flexible pace, with access to inbuilt social channels in the app.

BUX Zero users are looking to build wealth over the mid to long term, investing in a wide array of asset classes such as stocks, ETFs, and crypto.

Salim Sebbata, CEO at Stryk, commented: “With Stryk, we are relaunching our successful CFD trading app, that has been used by over 2 million users in Europe and the UK, since 2014. With a new design and recently acquired regulatory licences, we are expanding our footprint in Europe and offering more clients an easy and exciting way to trade CFDs – all with the support of the in-app community, social trading features, and daily news localised for all markets.

Yorick Naeff, CEO at BUX, said: “BUX X was launched in 2014 as a platform to trade CFDs. Year after year, it has continued to evolve and now the next iteration is ‘Stryk’. With these two brands we aim to differentiate between two types of investors: those in it for the long term can choose BUX Zero, and those trading for the short term can continue to use all of the functions loved in BUX X, but now with Stryk. While we are diverging the brands, BUX will still be able to cater to the needs of our clients across Europe, whatever their financial goals are.”

The firm explained the rebranded image in detail: “The newly re-designed app retains the blue colour of BUX X, with all other colours such as red, green, purple, and orange removed to create a clean, professional look. The diagonal lines in the new Stryk logo represent the active markets. Similarly, the app icon features “up and down” arrows, illustrating the core nature of trading.”

Stryk expands to Finland, Luxembourg, Slovenia, and Portugal

Stryk has recently expanded to Finland, Luxembourg, Slovenia, and Portugal as part of the broker’s growth strategy in Europe, making it now available in 13 countries. The derivatives trading platform offers users a space to share knowledge, experience, and strategies.

In July 2021, Salim Sebbata was appointed as the new CEO of the CFD unit and BUX Financial Services in the UK.

Following him was Jean Raphael Nahas, hired as managing director of the BUX Cyprus CFD operations, aiming to catapult the business into its next phase of growth.

Additionally, BUX acquired a new regulatory licence that allows it to further expand within the post-Brexit environment of the EU.

Created and operated by BUX, Stryk provides CFD trading and aims to removes the complexity from the markets to improve trading experience. The “lightning fast app” lets users trade CFDs, with or without leverage, on stocks, forex, indices, commodities and more.

Stryk has offices in the UK and Cyprus and accepts clients from the UK and 13 countries across mainland Europe. The platform is available for download in the Apple Play and Google Play stores.

Read this next

Retail FX

Banxso announces 8.7% interest rate on deposits in South Africa

“With Banxso, they can enjoy the benefits of both worlds – earning competitive interest and having the freedom to trade, all within the same platform.”

Industry News

FINRA to publish transaction details in U.S. Treasury securities

“Consistent with our longstanding practice, FINRA is introducing greater transparency in a calibrated and careful manner, benefiting liquidity and resilience in this critical market while also mitigating potential information leakage concerns.”

Institutional FX

OpenYield launches “cheap and easy” fixed income trading for brokers

“We’re on a mission to make bonds cheap and easy to trade, and are excited about the opportunity to build generational capital markets infrastructure.”

Digital Assets

Sumsub and Mercuryo publish a guide for VASPs: “Mastering Travel Rule Compliance”

“At Sumsub, we’ve concentrated our efforts on filling the gap in understanding the complexity of Travel Rule regulation and helping organizations find the best solution to stay safe and compliant while minimizing costs and avoiding potential risks of non-compliance. This guide we created with Mercuryo, our trusted partner, is the ultimate navigation tool all VASPs can consult.”

Digital Assets

Bitget Wallet Leads with Record Swap Volume & New Crypto Innovations

This week, Bitget Wallet achieved a milestone by surpassing Metamask with a record 388,757 Swap order transactions, securing the global lead. The significant 7-day trading volume, almost 68,000 more than its rival, underscores its liquidity and user trust. This robust activity signals Bitget Wallet’s prominent role and reliability in the dynamic crypto market.

Digital Assets

Embarking on a Digital Currency Journey

Imagine you’ve stumbled upon a treasure map, leading you to untold riches hidden in the vastness of the internet. Instead of gold coins and jewel-encrusted goblets, this treasure comes in the form of digital currencies, the modern-day loot coveted by many.

Reviews

Traders Union Experts Share The Trading Analyst Review For 2024

Navigating options trading in rapidly shifting markets poses a considerable challenge. This is where options trading alert services become invaluable. They aid traders in keeping abreast of evolving opportunities and market trends. In this assessment, Traders Union experts scrutinize The Trading Analyst alert service to ascertain its efficacy. 

Digital Assets

BlockDAG’s Presale Achieves $9.9M: Aiming For A 5000-Fold ROI As Cardano’s Price Rises And Fantom Launches Sonic

Explore Cardano’s surge, Sonic’s efficiency, and why BlockDAG’s growth makes it the top crypto choice. A deep dive into the future of blockchain investments.

Digital Assets

US, UK probe $20 billion Tether transfers tied to Russian exchange.

U.S. and UK authorities are investigating the movement of $20 billion in the USD-pegged stablecoin tether (USDT) through Moscow-based exchange Garantex.

<