Finequities taps ViewTrade to launch social trading platform offering US stocks and ETFs
“Early on we discovered that ViewTrade shared our commitment to help users trade with innovative technology and powerful solutions, and we have been further gratified to see how ViewTrade continues to support clients beyond the signup phase, acting as a true partner in implementing solutions as ViewTrade provides industry-leading technology and services.”
Social trading technology firm Finequities has partnered with ViewTrade to leverage its trading solutions.
ViewTrade provides technology, support and brokerage services that enable clients to quickly launch or enhance a retail investing experience with leading-edge solutions. Operating under a B2B2C service model, ViewTrade helps both new and established financial services providers, embedded fintechs and other firms pursuing digital transformation around the world.
Finequities was launched in June 2023
Finequities was launched in June 2023 as a trading platform that allows investors to trade in combination with community-derived sentiment, Finequities leverages artificial intelligence to connect investors and create a collaborative environment where they can learn from more experienced traders and replicate their strategies.
The social trading platform currently provides access to all listed US equities and ETFs and supports several cryptocurrencies, all with no monthly fees, no minimum account deposit, and with zero-commission trading.
Santiago Andrade, CEO of Finequities, said: “ViewTrade is the perfect technology provider to bring our trading ideas to life. Early on we discovered that ViewTrade shared our commitment to help users trade with innovative technology and powerful solutions, and we have been further gratified to see how ViewTrade continues to support clients beyond the signup phase, acting as a true partner in implementing solutions as ViewTrade provides industry-leading technology and services.”
Barry Bernstein, COO, Head of Business Development and Managing Director – Technology Services, at ViewTrade, commented: “The whole world is talking about potential applications for AI, and Finequities is innovating in this area of technology with a goal of delivering users an efficient and effective platform with an integrated community of members. We enjoy working alongside the Finequities team, bringing together the vision and technology that will continue to innovate for years to come.”
ViewTrade offers B2B2C brokerage services
Earlier this year, ViewTrade reported extensive customer growth over the course of 2022 as its client base increased by more than 35% and total accounts powered by ViewTrade technology increased by more than 200% from October 2021 to October 2022.
Culminating in the launch of a carrying broker services offering in December, 2022, TradeView’s successful year also came in the heels of its geographical expansion, now serving financial services firms in 26 countries.
Whether a client uses its in-house broker (ViewTrade Securities, Inc.), handles brokerage yourself, or uses other firms for brokerage, clearing and custody, they can work with third parties using the ViewTrade technology.
The platform features:
- Pre-market, post-market and overnight trading of U.S. equities
- Access to global markets via our established network of executing partners and exchange memberships
- Fractional share and dollar-based investing
- Single and multi-leg options
- Retail and omnibus account services
- Introducing broker services to established clearing firms and custodians
- Brokerage and operations support in English, Mandarin, Cantonese, Hebrew, and Spanish
- Pricing flexibility that aligns with your revenue models
New additions to the ViewTrade offering include:
- Introducing next-generation web and mobile apps
- Introducing expanded bank custody relationships and services
- Introducing enhanced version of ViewTrade’s Watchmen platform, the OMS for Retail
- Introducing new products targeting long-term and high net-worth investors
- Establishing ViewTrade’s first full-service international operations center to meet the needs of financial services firms catering to non-U.S. residents
Securities and brokerage services are provided by ViewTrade Securities Inc, a broker-dealer registered with the Securities and Exchange Commission (SEC) and a member of the Financial Industry Regulatory Authority (FINRA) and SIPC. Technology and business solutions are provided by Orbis Systems Inc. Orbis and ViewTrade Securities Inc. are affiliated and collectively referred to as “ViewTrade”.
