FX connectivity, aggregation and risk management company PrimeXM takes FinTech-orientated approach to corporate redesign
PrimeXM’s XCore liquidity management system, along with the company’s hosting and order routing services are clearly detailed in the new corporate image, which emulates that of professional services consultancies
The retail FX industry has been at the very forefront of the development of liquidity management and price feed aggregation technology ever since the need arose for brokerages using the MetaTrader platform to provide access to live markets, giving the retail customer an institutional-style trading experience.
To this day, three specialist companies dominate and lead the liquidity management and platform integration sector, one of which is PrimeXM, based in Limassol, which has for several years provided a large number of brokerages with its commercial mainstay, the XCore order management, risk and reporting solution, along with hosting solutions, an aggregation engine for price feeds provided by Tier 1 banks.
Today, PrimeXM has made a further development, that being the redesign of its corporate image as the company’s website has been extensively redesigned to reflect the requirements of today’s financial technology industry, providing a range of information which assists customers in understanding the PrimeXM suite of services and products.
The company’s new website echoes the methodology of professional services consultancies by displaying a very clear layout that provides quick links to detailed information to enable brokerages to make their decisions on how to best structure their connection to liquidity.
Making a commercial statement today, Cristian Vlasceanu, CEO of PrimeXM said “We are very thrilled about our new website launch and the robust information it provides for customers, partners and media to better understand PrimeXM’s technology solutions. We are confident that our new site will allow our visitors to have a very informative experience as we continue to grow and increase our market presence.”
PrimeXM’s technology-led approach has been accompanied by a degree of interaction with the industry’s leaders recently, as Mr Vlasceanu’s presence at some of the most prestigious FX industry events has demonstrated, marking the company out as a mainstay in this sector.