Genesis Global snatches CMO Jason Jhonson from metaverse company

Rick Steves

The hire of Jhonson follows the announcement that Genesis raised $20 million in fresh funding from US banking giants, Bank of America, BNY Mellon and Citi.

Genesis Global has appointed Jason Jhonson as Chief Marketing Officer of the low-code application development platform.

Reporting to chief executive Stephen Murphy, Jhonson joins Genesis at a time of rapid growth. To date, more than 100 people joined the firm in 2022.

Genesis low-code platform to develop software for trading, risk, and more

Stephen Murphy, co-founder and CEO of Genesis Global, said: “With impressive experience building brands for game-changing technology companies, Jason is uniquely suited to helping Genesis become the driving force for software innovation in financial markets. His leadership will fuel demand for the Genesis low-code platform and further our engagement with the vibrant developer community that is the innovation heartbeat in financial services.”

Jason Jhonson, Chief Marketing Office at Genesis Global, commented: “I am excited to help Genesis become the industry-wide catalyst that enables financial firms to unlock their innovative potential. Bringing the Genesis low-code platform to market is a transformative opportunity to accelerate software development for trading, risk and other mission critical systems.”

The new chief marketing officer has more than 20 years of experience building world-class brands for pioneering technology companies like Improbable, GitHub, PayPal and Yahoo.

Jhonson joins Genesis from metaverse technology company Improbable in a difficult period for firms in the blockchain space. As Chief Marketing Officer and Chief Commercial Officer, he built marketing and sales teams from ground up and helped Improbable scale during five years of growth.

At Genesis, he will lead the firm’s message of reinventing software delivery in financial markets through its low-code platform as well as  forging deep, authentic connections with developer communities as Genesis seeks to engage with software developers throughout financial services to drive brand strength and business growth.

Genesis raised $20m from US banks after a $200m round led by Tiger Global

In July, Genesis announced it raised $20 million in fresh funding from a host of US banking giants. Bank of America, BNY Mellon and Citi contributed to the latest capital injection.

The financing comes five months after Genesis, which has built a low-code/no-code application platform specifically for the financial markets, had raised $200 million led by Tiger Global Management.

Genesis has now raised $270 million since its first external capital injection in November 2018. The UK startup will use the investment to further the development of its platform’s core technology as well as to bolster sales and marketing efforts.

Genesis bills itself as the low-code platform for capital markets software development, which enables the rapid creation of products and solutions without having to write substantial lines of code. The paradigm has increasingly gained momentum in the financial industry as it enables relevant service providers to build their own solutions faster and simpler.

Firms looking to digitise manual workflows can benefit from Genesis Application Library, which offers a suite of products, ranging from interest rate pricing to a wealth management portfolio structuring product.

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