IS Prime parent rebrands as iSAM Securities

abdelaziz Fathi

ISAM Capital Markets, which includes IS Prime Limited (FCA), IS Prime Hong Kong Limited (SFC), IS Risk Analytics Inc (CFTC) and IS Prime Markets Limited (CIMA), has become iSAM Securities to reflect the culmination of its extensive business transformation.

ISAM said the new corporate name would better encompass what it does. The rebranding shows that the company has completely evolved into an all-encompassing, global financial services provider and paves the way for the introduction of a new suite of products. The new websites as part of the rebranding are: securities.isam.com, prime.isam.com and risk.isam.com.

The new group name also leverages the close alignment between the individual entities and their parent company iSAM, a $4.8BN* CTA systematic hedge fund manager. The structure of the group remains the same, with Raj Sitlani as Managing Director of iSAM Securities and Jonathan Brewer as Commercial Director.

Ben Robinson, Head of Marketing at iSPrime explains, “We wanted to create a new narrative and visuals which are more appropriate for us as we evolve, positioning ourselves as a high-level institutional brand whilst reflecting our association and shared core technology stack with iSAM.

“From now on, we will lead with the name iSAM Securities in everything we do, with iSPrime, iSPrime Hong Kong and iSRisk positioned as product lines within the group. To elevate the brand further and stand out in the industry, we have also changed our corporate colours from blue to green,” he added.

IS Prime, part of the ISAM Capital Markets Group, is a prime of prime business owned by the London-based hedge fund International Standard Asset Management. The group offers liquidity aggregation, prime of prime, risk analytics, agency execution and non-fx liquidity. It has recently expanded its cooperation with a number of technology partners, including with Integral OCXTM and FDC’s Condor FX Pro.

Since opening its Hong Kong office in 2017, the company has furthered its expansion in the Asia Pacific region with several key hires as part of a continued commitment to build a global PoP franchise. Looking ahead, it is apparent that IS Prime is intent on entering the cryptocurrency industry, aiming to leverage its technology integration capabilities across the surging industry.

Read this next

Metaverse Gaming NFT

Despite crypto winter, Fastex grabs $23.2 million in Fasttoken token sale

Fasttoken, part of the Fastex web3 ecosystem, has secured $23.2 million in financing through the private and public token sales of its native cryptocurrency Fasttoken (FTN).

Digital Assets

Iran to repay Russian debts in gold-backed stablecoins

A high-ranking member of the Russian parliament confirmed reports that his country was in talks with Iran to create a stablecoin for foreign trade settlements, to replace the dollar, ruble and Iranian rial.

Digital Assets

SEC denies Cathie Wood’s bitcoin ETF for second time

The approval of a regulated crypto derivative is still looking far less likely, as the US regulators have once again denied Cathie Wood’s application for a long-awaited spot bitcoin exchange-traded fund (ETF).

Executive Moves

Pavel Spirin promoted to Scope Markets CEO following Rostro acquisition

Belize-based FX and CFDs brokerage Scope Markets has promoted Pavel Spirin to take on an expanded role as the company’s chief executive officer. He replaces the outgoing CEO Jacob Plattner, who has also been a major shareholder since he resigned his position as managing director at GKFX.

Retail FX

Public.com goes all-in on alternative investing, launches Rare Sneaker Portfolio

“The concept of curated Portfolios means that our members will be able to invest in categories like art, trading cards, royalties, and real estate without needing to become subject matter experts on individual assets.”

Industry News

State Street taps AWS and Microsoft for cloud and infrastructure solutions

“By standardizing and simplifying our technology operating model, we will be able to more quickly deploy client environments and launch new products and services, while continuing to enhance the resiliency of our technology environment and our business operations.”

Institutional FX

Bitpanda launches Investment-as-a-Service business for banks, fintechs, online platforms

“Financial institutions today have to ask themselves how they aim to cater the increasing demand for modern investing solutions. Building these Individually, means a high startup cost, and products that are often outdated before they are even launched.”

Institutional FX

Options expands market data feeds after partnership with Tools for Brokers

“Our integration with ACTIV Financial marked the beginning of a new era in market data availability and infrastructure. Our teams have come together to provide unparalleled, fully managed market data services alongside Options’ global connectivity and infrastructure.”

Industry News

Recruitment in financial services sector buoyant despite planned mass layoffs

“It remains to be seen what impact this will have on hiring levels within the financial services arena this quarter”, said APSCo, regarding the expected mass layoffs within the financial services sector in England & Wales. 

<