Under 30: the industry’s future leaders. Meet Katya Samardina

Noam Stiekema

Under 30 and moving up the ranks. We talk to Katya Samardina, Marketing Manager at Advanced Markets / Fortex, to find out how she got into the industry and what she does daily.

Katya-Samardina

In an industry so well established with roots in all four corners of the globe we took time to discuss what the industry will look like in 10 to 20 years from now.

Whilst we all share different views on where the industry will end up or what it will morph into, the fact is that we forget the many good folk working in the industry. Especially the younger generation that started at the bottom and worked their way up essentially dedicating their careers to fintech, trading and finance.

As is a FinanceFeeds tradition, we decided to celebrate these hard working individuals that have and very well may become the future industry leaders as they move up the ranks. So without further adieu, meet the industry’s future leaders (all under the age of 30).

What is your role at Advanced Markets & Fortex?

Making sure that people, who are looking for the best solution for their businesses, (perhaps they’re looking to Start their own Brokerage or become a Liquidity Provider) find us and make direct contact with our team. One of our goals is to provide them with our industry knowledge and, hopefully, the tools to make better informed decisions.

So, apart from my other day-to-day activities such as running ad campaigns, distributing content, CRM & Marketing Automation, my role is to act as a “matchmaker” between our future Clients/Partners and our Business Intelligence team.

How many years have you been at Advanced Markets & Fortex?

Almost 1.5 years.

When did you start in the industry?

Back in October, 2013.

What attracted you to / made you get into this industry?

It all started with a passion for marketing and an internship opportunity at an FX company in Boston. I barely knew what FX was at that time but I decided to give it a try and, in doing so, learn as much as possible about the industry.

As it happens with many other new things – who you learn from has a major impact on how involved and inspired you become.

I have been fortunate to find myself part of a team of brilliant professionals, industry leaders, movers and shakers and, as a result, this industry has been a welcoming place for me from the very beginning.

From a marketing standpoint, what makes FX even more exciting for me is the fact that there are a lot of strategies and tools to play with and the opportunity to apply marketing practices that hadn’t been used in the FX market yet. The retail FX industry in particular is relatively young and is constantly evolving and this keeps you both excited and challenged at the same time.

A really good environment for someone who is looking for advancement and to grow professionally while having fun doing so.

Any tips for others looking at getting into the industry?

  • If you are just looking to break into the industry – try to attend FX conferences and events, follow the news and keep your eyes peeled and ears open for what is going on in the industry.
  • Identify who the thought leaders and entrepreneurs are in FX and constantly follow what they have to say. Also, try to connect with them if possible either in person or via social media.
  • Always be willing to learn. Utilize multiple sources of information, find the differences between the various viewpoints and ask plenty of questions.
  • Be at the right place and at the right time. But don’t ask me how! 🙂

 

Meet other “up and comers under 30” – view all the profiles.

Read this next

Retail FX

Banxso announces 8.7% interest rate on deposits in South Africa

“With Banxso, they can enjoy the benefits of both worlds – earning competitive interest and having the freedom to trade, all within the same platform.”

Industry News

FINRA to publish transaction details in U.S. Treasury securities

“Consistent with our longstanding practice, FINRA is introducing greater transparency in a calibrated and careful manner, benefiting liquidity and resilience in this critical market while also mitigating potential information leakage concerns.”

Institutional FX

OpenYield launches “cheap and easy” fixed income trading for brokers

“We’re on a mission to make bonds cheap and easy to trade, and are excited about the opportunity to build generational capital markets infrastructure.”

Digital Assets

Sumsub and Mercuryo publish a guide for VASPs: “Mastering Travel Rule Compliance”

“At Sumsub, we’ve concentrated our efforts on filling the gap in understanding the complexity of Travel Rule regulation and helping organizations find the best solution to stay safe and compliant while minimizing costs and avoiding potential risks of non-compliance. This guide we created with Mercuryo, our trusted partner, is the ultimate navigation tool all VASPs can consult.”

Digital Assets

Bitget Wallet Leads with Record Swap Volume & New Crypto Innovations

This week, Bitget Wallet achieved a milestone by surpassing Metamask with a record 388,757 Swap order transactions, securing the global lead. The significant 7-day trading volume, almost 68,000 more than its rival, underscores its liquidity and user trust. This robust activity signals Bitget Wallet’s prominent role and reliability in the dynamic crypto market.

Digital Assets

Embarking on a Digital Currency Journey

Imagine you’ve stumbled upon a treasure map, leading you to untold riches hidden in the vastness of the internet. Instead of gold coins and jewel-encrusted goblets, this treasure comes in the form of digital currencies, the modern-day loot coveted by many.

Reviews

Traders Union Experts Share The Trading Analyst Review For 2024

Navigating options trading in rapidly shifting markets poses a considerable challenge. This is where options trading alert services become invaluable. They aid traders in keeping abreast of evolving opportunities and market trends. In this assessment, Traders Union experts scrutinize The Trading Analyst alert service to ascertain its efficacy. 

Digital Assets

BlockDAG’s Presale Achieves $9.9M: Aiming For A 5000-Fold ROI As Cardano’s Price Rises And Fantom Launches Sonic

Explore Cardano’s surge, Sonic’s efficiency, and why BlockDAG’s growth makes it the top crypto choice. A deep dive into the future of blockchain investments.

Digital Assets

US, UK probe $20 billion Tether transfers tied to Russian exchange.

U.S. and UK authorities are investigating the movement of $20 billion in the USD-pegged stablecoin tether (USDT) through Moscow-based exchange Garantex.

<