KX secures Google’s John Hoffman as Chief Revenue Officer

Rick Steves

“Driving critical business insights is at the forefront of every organization, and KX helps bring the benefits of these insights to bear every day for the largest financial services, healthcare, manufacturing and energy companies. Needless to say, I can’t wait to dive in.”

KX has appointed John Hoffman as Chief Revenue Officer (CRO) of the maker of the time series database and real-time analytics engine kdb+.

John Hoffman joins from Google, where he was Head of Sales for Data and Analytics, where he played an integral role in expanding the market positioning of its data and analytics business and supporting integration with the Google Cloud organization.

He joined Google through the acquisition of Looker, a leading data and analytics platform where he was Head of Sales and implemented new enterprise sales, technical sales, and account forecasting processes that helped grow enterprise sales teams across Eastern and Central U.S. markets, Canada, and within strategic industries.

Prior senior sales leadership roles include jobs at Provenir, Clarity Services, and Thomson Reuters.

John Hoffman to assume global responsibility for KX sales

KX will now leverage John Hoffman’s over 20 years of experience in the enterprise software industry to focus on developing the go-to-market strategy for all KX products and the further expansion of the kdb+ time series database and real-time analytics engine into industries beyond financial services.

A key area of focus will be strengthening the sales partnerships with hyper-scale cloud vendors and enterprise data management platforms, which promise to deliver transformative growth for the company.

John Hoffman will report directly to KX chief executive Ashok Reddy and assume global responsibility for KX sales.

Ashok Reddy, CEO at KX, said: “We are thrilled to have John join our team. His extensive experience in enterprise software sales, specifically focused on data and analytics, and his track record of delivering significant revenue growth make him the ideal person to lead the KX sales team as we embark on our next period of growth. Real-time analytics using AI and machine learning to provide insights for making better decision making is one of the most exciting spaces in technology today. John’s appointment ensures that KX is well positioned to capitalize on the significant opportunities in this fast-growing market.”

John Hoffman, Chief Revenue Officer at KX, commented: “I am truly excited to join a data and analytics market leader like KX, and the opportunity to further build and scale a world-class sales organization like their own is my dream. Driving critical business insights is at the forefront of every organization, and KX helps bring the benefits of these insights to bear every day for the largest financial services, healthcare, manufacturing and energy companies. Needless to say, I can’t wait to dive in.”

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