LiquidityBook appoints Bryon Cole to lead sales of LBX Buy-Side

Rick Steves

“His vast industry knowledge and extensive experience will be invaluable as we look to develop the robust capabilities of our LBX Buy-Side product suite.”

LiquidityBook has appointed Bryon Cole as Director of Buy-Side Sales, where he will be responsible for driving the continued expansion of the firm’s buy-side client base as it pursues a global growth strategy.

Based in New York and reporting to Head of Global Buy-Side Sales James Baxter, Bryon Cole will also play an instrumental role in expanding the functionality of LBX Buy-Side, LiquidityBook’s cloud-based POEMS (portfolio, order and execution management system).

The new hire follows a period of significant growth that saw LiquidityBook making a number of key senior hires and expanding its API capabilities.

Invaluable to develop LBX Buy-Side product suite

Kevin Samuel, CEO at LiquidityBook, said: “Adding Bryon to our ranks illustrates our commitment to delivering solutions purpose-built to meet the needs of buy-side firms around the world and up and down the AUM scale. As we continue to pursue an ambitious growth trajectory, bolstering our team with seasoned professionals who are intimately familiar with the needs of our clients has become more important than ever. Bryon will undoubtedly play a significant role in LiquidityBook’s success as we look to achieve to these key goals.”

James Baxter, Head of Global Buy-Side Sales at LiquidityBook, added: “I am thrilled to welcome Bryon to our growing buy-side sales team. His vast industry knowledge and extensive experience will be invaluable as we look to develop the robust capabilities of our LBX Buy-Side product suite.”

Bryon Cole, Director of Buy-Side Sales at LiquidityBook, commented: “I am excited at the prospect of working with the forward-thinking team here at LiquidityBook. The firm combines cutting-edge technology with industry-leading functionality and a strong commitment to client service, making it a true industry leader. I look forward to playing a part in its success.”

The new head of buy-side sales joined Liquidity Book from GLS Fund Services, where he was Director of Sales and Business Development and led all sales and business development initiatives for the company’s data and intelligence products.

There, he spearheaded efforts to build a proprietary trading application that streamlines the news gathering process to automate morning trading call reports.

Prior to GLS Fund Services, Bryon Cole’s extensive resume includes senior positions at ENSO Financial, TPG-Axon Capital and Pequot Capital Management.

Read this next

Retail FX

Scope Markets launches unleveraged trading

“Whilst our traditional contract for difference (CFD) products continue to prove incredibly popular, the Invest account is unleveraged and only allows ‘long’ positions to be taken, a combination that significantly reduces the risk of capital losses.”


Unlocking Profit Potential: Earn Returns with DecodeEX Experience Bonus!

DecodeEX, the innovative brokerage subsidiary of Decode Global, announced its experience bonus campaign, offering every user the opportunity to maximize their strategic trading potential with up to $10,000 in experience bonus. 

Market News

Pretiorates’ Thoughts 28 – Precious metals and base metals out of control

Ten days ago we mentioned in Pretiorates’ Thoughts 26: Chapter 2 should start with Precious Metals.

Retail FX

Webull launches discount brokerage in Malaysia

“Making investing more inclusive and accessible to all, Webull Malaysia brings best-in-class tools and information to empower investors of all levels with knowledge and skills to help them make better investment decisions and achieve their investment goals.”

Digital Assets

Hidden Road adds OKX’s Nitro Spreads into prime brokerage

“Hidden Road continually seeks to increase market access and capital efficiency through expanded prime brokerage offerings. Integrating OKX’s Nitro Spreads product builds upon this philosophy by extending our counterparties’ ability to execute risk-managed arbitrage strategies.”


Dev Release 31: BlockDAG’s SHA-3 Upgrades Propel Crypto Mining Innovation as Miner Sales Approach 5800 Units

Learn about BlockDAG’s 31st Development Release, which includes advanced SHA-3 updates and a significant increase in miner sales, driving advancements.


BlockDAG Dominates 2024 Crypto Trends: Surpasses $28M in Presales Amid Strategic Partnerships

Explore BlockDAG, Shiba Inu, and Kaspa Killer’s rise in 2024’s crypto market, focusing on BlockDAG’s $28M presales, strategic partnerships, and innovative technology.


BlockDAG’s $30 by 2030 Valuation Prediction and Roadmap Reveal Gains Traction From Filecoin and XLM Investors

Discover why BDAG’s $30 price prediction by 2030 outshines Filecoin Investors’ hopes and XLM’s recent surge with a booming presale and clear roadmap.


BlockDAG Captures $28 Million in Presale, Drawing Investors Away from Ethereum and Bitcoin

Explore how BlockDAG’s revamped dashboard led to a $28 million presale boost, while Ethereum sees a downturn and Bitcoin struggles with hash rate reductions.