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HomeRetail FXPepperstone sponsors Australian NBA team to reach millions of fans
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Pepperstone sponsors Australian NBA team to reach millions of fans

Pepperstone has partnered with the South East Melbourne Phoenix basketball team for the remainder of NBL22 season in another move to reach the hearts of the masses as go online trading goes mainstream.

FX and CFD products remain a highly attractive way to gain exposure to global markets with leverage, which multiplies risk but also the potential for profit.

Australia is a key market for Pepperstone

Leveraged products have raised concerns among regulators across the globe as most retail users failed to achieve a positive outcome for their accounts, which triggered the adoption of new rules for retail trading, including restrictions on leverage and marketing.

ASIC, Australia’s financial watchdog, followed the examples of the UK FCA and EU’s ESMA. The new rules came into effect in March 2021. It remains to be seen whether the changes have improved retail traders’ results.

As to ASIC-regulated FX and CFD broker Pepperstone, Australia is a key market and partnering with the South East Melbourne Phoenix basketball team allows the firm to work an elite team and take the Pepperstone brand to millions of Australian NBL viewers.

The partnership will see Pepperstone branding across all remaining Phoenix home games, corporate events, and official team wear, as well as the corporate events area branded to Pepperstone Phoenix Nest.

Tony Gruebner, Chief Marketing Officer at Pepperstone, said: “This partnership with Phoenix is an exciting new chapter in Pepperstone’s short but rich history. Our mutual goals meet at the point of ambition: just as Phoenix strives to be #1 on and off the court, Pepperstone aims to be a global leader in providing access to the global CFDs markets.”

“To sign with Pepperstone is an exciting venture for Phoenix and we are looking forward to what the partnership entails for both parties,” Phoenix chief executive Tommy Greer added.

Pepperstone integrates TradingView

Besides being authorized in Australia, Pepperstone is regulated by the UK Financial Conduct Authority (FCA), the Cyprus Securities and Exchange Commission (CySec), the Securities Commission of The Bahamas (SCB), the Dubai Financial Services Authority (DFSA), the Federal Financial Supervisory Authority (BaFin) and The Capital Markets Authority of Kenya (CMA).

Earlier this week, Pepperstone partnered with TradingView, the renowned social charting platform, as the Australia-based FX and CFD broker looks to empower its customers with advanced charts and analysis, powerful trading tools, and the world’s largest social network of traders.

Spotware Trading Technology was in charge of the technical deployment of TradingView into Pepperstone’s platform, which will soon be launched in China and Germany.

Pepperstone is one of the most reputable brokers in Australia, offering transparent pricing, fast execution, extensive product offering, and quality client service.

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