Polygon and DraftKings Enter Into Strategic Blockchain Agreement
Polygon, an Ethereum Layer 2 solution, has announced a partnership with DraftKings Marketplace, a digital collectibles ecosystem built by DraftKings for bringing the collectibles closer to mainstream usage, and this blockchain collaboration is expected to provide a scalable solution for the marketplace.
As part of the partnership, DraftKings would also become a validator on the Polygon network which means that it can potentially take part in the governance of the network as well. The marketplace was launched in August and since then, it has hosted Autograph’s Preseason Access Collection NFT drops of iconic athletes featuring Tom Brady, Wayne Gretzky, Naomi Osaka, Simone Biles, and Derek Jeter, all of which sold out almost immediately. The announcement also said that DraftKings Marketplace is available to millions of registered DraftKings customers across the U.S. and Canada, and they would eventually have the ability to transfer purchased NFTs to their wallets on Ethereum Mainnet.
“Scalability and sustainability remain among the critical challenges of blockchain technology, so as we lay the groundwork today for the vision of DraftKings Marketplace tomorrow, the vast insights and proven products from Polygon around scalable solutions are invaluable,” said Paul Liberman, co-founder and president of global product and technology at DraftKings. “Although DraftKings Marketplace is still in its nascency, we are bullish on the possibilities that blockchain, NFTs, cryptocurrency, and more will present as we prepare for Web 3.0 alongside Polygon and the innovations ahead for digital collectibles.”
This seems to be a part of the unified effort of Polygon to enter into blockchain gaming and NFT space in a big manner and the company had launched Polygon Studios specifically for this purpose. It seems to be a well-thought-out move as the company believes that the metaverse would grow exponentially in the coming years with NFTs dominating the gaming assets within the metaverse. One of the primary applications for NFTs is in the gaming space and we have seen tremendous growth in the blockchain gaming industry over the last few months. with Polygon partnering with other projects like Atari, Decentraland, OpenSea, The Sandbox, ZED RUN, Neon District, and others.
These are indeed interesting times for the blockchain gaming industry as the use of tokens and NFTs is expected to give it a big push shortly as more gamers shift from traditional gaming to blockchain-based gaming.