Alex Yap Joins CFH in Singapore in Senior Institutional Sales Role
Alex Yap joins CFH Systems from Maybank Kim Eng, where he was Senior VP and Regional Head of Leveraged FX which involved leading the firm’s B2B and B2C efforts in South East Asia and Hong Kong
FX technology specialist, Alex Yap has been appointed by CFH Systems in Singapore in a senior institutional sales role.
Alex will be responsible for sales across Asia. He will work closely with CFH Systems’ teams in Hong Kong and Tokyo, reporting directly into Alex Mackinnon, Head of Asia, who is also based in CFH’s Singapore office.
Alex has twenty years’ experience in the banking and finance sector, specialising in technology, FX and precious metals. He joins CFH from Maybank Kim Eng where he was Senior VP, Regional Head of Leveraged FX, responsible for overseeing the firm’s B2B and B2C FX business in South East Asia and Hong Kong.
Prior to that he spent two years as Senior VP at G.K. Goh Financial Services (now Haitong International Financial Services) where he was instrumental in driving the organisation’s revenue and profitability by expanding into China and Hong Kong, creating new business outside Japan.
Alex Mackinnon, Head of Asia, CFH Systems comments, “We appointed Alex because of his outstanding reputation, his industry knowledge and wealth of experience within the FX sector. He has a proven track record in B2B trading technology and liquidity sales and we are thrilled that he has joined the team.”
Alex Yap adds, “CFH has a compelling offering for B2B clients in Asia and is highly respected in the region. I feel privileged to be part of this big, growing family and am confident that I can play a key role in establishing an even stronger foothold in Asia.”
