CMC Markets leads client satisfaction in latest Investment Trends UK Leverage Trading Report
CMC Markets states that it has received more top service awards than any other industry provider, and that recent platform updates have been well received as evidenced by increasing satisfaction with platform navigation, reliability and features
CMC Markets, one of the world’s leading spread betting and contracts for difference (CFD) providers, has today been heralded in the latest Investment Trends Report for the leveraged trading industry. The annual survey, first published a decade ago, assesses client perceptions of the major spread betting, CFD and FX trading firms across 23 key categories including customer service, platform reliability, platform features and education materials.
Over the last 12 months CMC Markets has released a series of updates to its Next Generation desktop and mobile trading platforms, with these cutting-edge developments helping drive client satisfaction and engagement. The latest roll-out happening over the coming months includes enhancements designed to optimise the overall trading experience, where clients can build the most appropriate layout of charts, feeds and prices, making the most of the rich functionality on offer. In turn, this customisation affords each client the flexibility to trade in their own unique way.
David Fineberg, Deputy Chief Executive Officer, commented: “We are very happy to receive this endorsement from our clients by being awarded the provider with the highest levels of customer satisfaction*. Our product teams across the globe continue to work closely with traders and the relevant client facing teams to understand exactly how we can best refine the user experience on our platform, and as a result we will continue to roll out new functionality. We are confident this approach will further cement our position as the platform of choice for every type of trader.”
The latest platform functionality will be rolled out on a staged basis, with the first users receiving access in the coming weeks. This is the most recent in a series of platform upgrades, which included the updated watchlist views on both mobile and desktop, new topical watchlists, mobile chart upgrades and the desktop multi-interval chart tool.
Specific upgrades for the latest roll-out include:
Fixed layouts. Designed to create a less cluttered trading experience, windows will automatically be resized to fit the available display. This will be especially useful for those trading from a single screen, such as on a laptop.
Window tabs. Clients can extend existing windows to include multiple charts, data sets or information screens. This allows clients to quickly switch between a series of windows which don’t need to be viewed concurrently and helps maintain an orderly screen layout.
Light theme. CMC Markets have added a light theme alternative to its traditional dark-themed Next Generation trading platform. With an all new design and smart look, those preferring a brighter viewing experience can easily switch between themes to customise their trading even further.
Updated mobile navigation. Improved grouping of key features and the introduction of tabs has streamlined the mobile apps to make them simpler to navigate, while offering faster access to the most popular tools.
Full list of Investment Trends awards won*:
- Highest rated overall customer satisfaction
- Highest rated mobile platform/app
- Highest rated email customer service
- Highest rated telephone customer service
- Highest rated platform features
- Highest rated education materials/programs
Image: CMC Markets Chief Analyst Michael Hewson with the Next Generation trading platform