Price Markets CEO Alex Iakobachvili departs to join B2B Prime
Institutional FX veteran Alex Iakobachvili has parted ways with UK prime of prime provider Price Markets UK, ending a two-year tenure with the FCA-regulated firm.

Mr Alex has joined B2B Prime Services UK Ltd, part of broker technology provider B2Broker, as executive director at the forex prime broker.
Iakobachvili had originally joined Price Markets as a chief operating officer (COO) back in 2019, barely two months after he left his position at CEO of Global Markets Group (GMG). He was then promoted to take on the role of its Chief Executive Officer. He took over from the company’s former CEO and founder, Alexander Talei, who sold his stake in the FCA-regulated PoP provider. The majority ownership is now being held by German angel investor Matthias Mokin.
Before GMI, Iakobachvili was Vice President of CFH Clearing Limited, where he worked for almost eight years. He also served in a variety of prime brokerage and sales roles, including a short stint at London Capital Group for just under a year. Other stops include senior positions at Thomson Reuters (FX ALL) as Director of Bank Sales, and at IDEAglobal, where he was Senior Account Manager. Earlier in his career, Iakobachvili joined Targetpoint Limited in 1995 as its director, a position he held for two years.
Iakobachvili attended the City University of London between 1994 and 1995 where he was studying under the Royal Society Kapitza Fellowship.
B2Broker broadens its P2P offering
B2Broker, a technology and liquidity provider in the Forex/CFDs and Cryptocurrency sectors, announced in November that it has broadened its worldwide reach through B2Prime, a Cyprus-based financial institution registered and supervised by the CySEC, to enter the heavily EU-regulated Forex/CFDs market.
Following the completion of the relevant legal processes for the change of ownership, B2Broker now has a stake in B2Prime. Artur Azizov, the Founder and CEO of B2Broker Group, and Evgenia Mikulyak, the co-founder of B2Broker Group, are the new proprietors of B2Prime. B2Prime’s new CEO is Nick Chrysochos.
B2Broker, based in Moscow, has ten offices in eight locations spanning Russia, Europe, Asia, the Middle East, and North Africa. B2Broker has a total of seven licenses, including the FCA, AEMI, and the Central Bank of Russia, allowing it to serve clients in more than 50 countries and provide Forex liquidity distribution as well as a variety of additional services to the Forex, Crypto, and Securities sectors. The group of companies has built a massive portfolio of well-known global financial services clients to expand corporate representation and exposure across the world.