Tinkoff allows investors to offer stocks as gift ahead of Russian Christmas

Rick Steves

“This way, they can make the recipient a co-owner of the company, whether it’s Russian children’s goods retailer, Detsky Mir, Apple, or Harley Davidson. The owner can then decide whether to sell their stock or invest in its future growth.”

Tinkoff has introduced the ‘Gift Now’ button on its trading platform as stock gifting services become fashionable ahead of Russian Christmas, which is 7 January 2022.

Tinkoff Invest is the Bank’s online brokerage portal, offering customers a low-cost and transparent platform for investing in a range of securities including Russian and international shares.

Tap on the ‘Gift Now’ button

Tinkoff Investments is the second largest retail investment platform in Russia and one of the fastest-growing. The premium account offers expanded access to more than 10,000 securities of issuers from 30 countries (ETFs, stocks, bonds, etc).

The Russian broker now allows users to make a stock gift by tapping on the ‘Gift Now’ button on the page of the relevant stock in the Tinkoff Investments mobile app, specifying the number of stocks, and selecting the phone number of the recipient.

Eligible financial instruments include those available to non-qualified investors, who have not yet passed the Bank of Russia’s mandatory test for trading complex financial instruments, such as stocks, bonds, and/or shares of exchange-traded funds (ETFs).

Dmitry Tarasov, Tinkoff Investments’ head of investment services development and promotion, said: “Instead of gifting an item that the recipient may never use, customers can now gift stock of the item manufacturer, or a share in any company. This way, they can make the recipient a co-owner of the company, whether it’s Russian children’s goods retailer, Detsky Mir, Apple, or Harley Davidson. The owner can then decide whether to sell their stock or invest in its future growth.”

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Tinkoff promotes financial literacy in Russia

Tinkoff Investments is a subsidiary of Tinkoff Bank, founded in 2006 and currently serving 16.7 million customers. The Russian broker has recently launched Investment Academy, a country-wide educational initiative aimed at strengthening financial literacy among the population.

Investment Academy will serve as an aggregator of the many financial courses and investment education programs available in Russia., including financial literacy initiatives, Tinkoff Investments’ proprietary courses and content provided by Tinkoff’s strategic partners.

The educational materials cover the stock market, financial instruments, capital management, macroeconomics and analytics and the content will be presented in the form of podcasts, video lessons, and other formats.

The initiative was launched as part of Tinkoff Investments’ ESG strategy to raise the financial literacy of the Russian population.

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