Women account for 25% of new Saxo Bank clients

Rick Steves

“This International Women’s Day, we are encouraged to see more women choosing to put their trust in Saxo to be their partner as they trade and invest into their future.”

Women form 25 percent of new clients globally, with the majority being between the age of 20 and 40, according to Saxo Bank’s database of registered users. The increase in the number of female clients was identified across its 16 offices.

As part of International Women’s Day, Saxo launched a video series with BlackRock’s Global CIO of Multi-Asset Solutions Simona Paravani-Mellinghoff, where she discusses different components of investing as well as diversity and inclusion.

New women investors rose by 354% in 2020

According to the broker, new women investors rose by 354 percent in 2020 compared to 288 percent for men. The positive trend continued into 2021.

So far in 2022, as many as half of Saxo Bank’s offices welcomed more than 25 percent of new female clients. The influx of new female clients are also generally younger, as the client base evolves to be more diverse.

Kim Fournais, Founder and CEO of Saxo Bank, said: “At Saxo, we believe that everyone should have the opportunity to fulfill their financial aspirations and make an impact, and investing is one of the ways to make an impact, for themselves and for the world and communities around them.

“This International Women’s Day, we are encouraged to see more women choosing to put their trust in Saxo to be their partner as they trade and invest into their future. While we are still far from equal representation, the trend is currently picking up in the right direction”, he continued.

“Saxo is committed to continue to close the gender investing gap and support women in their investing journeys. We do this through a broad palette of initiatives for clients such as providing expert insights on investing, educational seminars, low brokerage fees, and, among many other things, referral programmes.”

In November 2021, Saxo Markets Australia hired Jessica Amir, a former Senior Market Analyst and Presenter at Bell Direct, as the broker’s market strategist.

“I’m incredibly excited to be joining a global fintech pioneer like Saxo. Over the last 15 years, I’ve become increasingly passionate about demystifying the finance world and global markets. I also extremely enjoy helping investors understand what drives markets and how they can maximize their investments,” Amir said at the time.

Prior to Jessica Amir’s two years at Bell Direct, she was Head of News and Content at Finance News Network, which was taken over by Sequoia Financial Group during her time there.

Saxo has shared the most popular stocks among female clients in 2022:

Meta Platforms Inc.
Tesla Inc.
Novo Nordisk B A/S
Microsoft Corp.
Apple Inc.
ASML Holding
iShares Core S&P 500 UCITS ETF
Vestas Wind Systems A/S
NVidia Corp.
Shell PLC

DENMARK

Novo Nordisk B A/S
Vestas Wind Systems A/S
Bavarian Nordic A/S
Ørsted A/S
Danske Bank A/S
DSV A/S
XACT OMXC25 UCITS ETF
Tesla Inc.
Meta Platforms Inc.
Sparindex – INDEX OMX C25 KL

UK

Apple Inc.
Amazon.com Inc.
Microsoft Corp.
Meta Platforms Inc.
Tesla Inc.
BP Plc
Alphabet Inc. – A Share
Vanguard S&P 500 UCITS ETF
Lloyds Banking Group Plc
MBH Corporation Plc

FRANCE

TotalEnergies SE
Orpea
EDF
Societe Generale
LVMH Moet Hennessy Louis Vuitton
SOITEC
Alstom SA
ORANGE
Air Liquide
Amundi ETF MSCI World UCITS ETF

SINGAPORE

Tesla Inc.
Meta Platforms Inc.
iShares Core S&P 500 UCITS ETF
Microsoft Corp.
iShares Core Emerging Markets IMI UCITS ETF
iShares Physical Gold ETC
Apple Inc.
iShares Core FTSE 100 UCITS ETF
iShares Developed Markets Property Yield UCITS ETF
iShares US Aggregate Bond UCITS ETF

HONG KONG

NVidia Corp.
Microsoft Corp.
Alibaba Group Holding Ltd
Tesla Inc.
Vanguard S&P 500 ETF
Meta Platforms Inc.
Taiwan Semiconductor
Amazon.com Inc.
Netflix Inc.
Invesco QQQ Trust, Series 1

THE NETHERLANDS

Shell PLC
ASML Holding
Philips (Royal)
ING Groep
ASM International
Aegon
ArcelorMittal
BE Semiconductor Industries
Just Eat Takeaway
Unilever Plc
BELGIUM

Ageas NV
AB Inbev
ASML Holding
D’ieteren Group
Sofina SA
Bpost
Microsoft Corp.
Bekaert
Prosus
UCB SA

 

Read this next

Retail FX

Banxso announces 8.7% interest rate on deposits in South Africa

“With Banxso, they can enjoy the benefits of both worlds – earning competitive interest and having the freedom to trade, all within the same platform.”

Industry News

FINRA to publish transaction details in U.S. Treasury securities

“Consistent with our longstanding practice, FINRA is introducing greater transparency in a calibrated and careful manner, benefiting liquidity and resilience in this critical market while also mitigating potential information leakage concerns.”

Institutional FX

OpenYield launches “cheap and easy” fixed income trading for brokers

“We’re on a mission to make bonds cheap and easy to trade, and are excited about the opportunity to build generational capital markets infrastructure.”

Digital Assets

Sumsub and Mercuryo publish a guide for VASPs: “Mastering Travel Rule Compliance”

“At Sumsub, we’ve concentrated our efforts on filling the gap in understanding the complexity of Travel Rule regulation and helping organizations find the best solution to stay safe and compliant while minimizing costs and avoiding potential risks of non-compliance. This guide we created with Mercuryo, our trusted partner, is the ultimate navigation tool all VASPs can consult.”

Digital Assets

Bitget Wallet Leads with Record Swap Volume & New Crypto Innovations

This week, Bitget Wallet achieved a milestone by surpassing Metamask with a record 388,757 Swap order transactions, securing the global lead. The significant 7-day trading volume, almost 68,000 more than its rival, underscores its liquidity and user trust. This robust activity signals Bitget Wallet’s prominent role and reliability in the dynamic crypto market.

Digital Assets

Embarking on a Digital Currency Journey

Imagine you’ve stumbled upon a treasure map, leading you to untold riches hidden in the vastness of the internet. Instead of gold coins and jewel-encrusted goblets, this treasure comes in the form of digital currencies, the modern-day loot coveted by many.

Reviews

Traders Union Experts Share The Trading Analyst Review For 2024

Navigating options trading in rapidly shifting markets poses a considerable challenge. This is where options trading alert services become invaluable. They aid traders in keeping abreast of evolving opportunities and market trends. In this assessment, Traders Union experts scrutinize The Trading Analyst alert service to ascertain its efficacy. 

Digital Assets

BlockDAG’s Presale Achieves $9.9M: Aiming For A 5000-Fold ROI As Cardano’s Price Rises And Fantom Launches Sonic

Explore Cardano’s surge, Sonic’s efficiency, and why BlockDAG’s growth makes it the top crypto choice. A deep dive into the future of blockchain investments.

Digital Assets

US, UK probe $20 billion Tether transfers tied to Russian exchange.

U.S. and UK authorities are investigating the movement of $20 billion in the USD-pegged stablecoin tether (USDT) through Moscow-based exchange Garantex.

<