ATFX launches intelligence-delivery platform, AT Premier

Rick Steves

“At ATFX, we constantly endeavor to put our clients at the heart of absolutely everything we do. AT Premier is meant to make a trader’s typically stressful journey a fulfilling and productive one”, said Joe Li, Group Chairman at ATFX.

ATFX has launched an advanced research and analysis service platform, which provides market analysis, education, signals, news, and copy trading.

Going by the name of AT Premier, the intelligence-delivery platform was rolled out initially in the Middle East region before going live across the globe.

The platform serves as a one-stop solutions hub for beginners, professional traders, market analysts, money managers, and introducing brokers.

Ramy Abouzaid, Head of Market Research at ATFX, MENA commented: “Our clear aim was to create a simple, easy-to-use yet complete platform where users could digest and act upon sensible intelligence sourced and distilled from a multitude of respected sources”.

The Real-Time Market Analysis feature was developed as a real-time data center with proprietary algorithms, while the Institutional Signals & AT Sentiment Indicators targets advanced traders by giving them access to institutional quality data and analysis with a derived-data service (DDS) with forecasts constantly updated from more than 20 institutions.

Other features include single stock financial analysis and a live streaming platform that connects traders with experts.

Joe Li, Group Chairman at ATFX added: “At ATFX, we constantly endeavor to put our clients at the heart of absolutely everything we do. AT Premier is meant to make a trader’s typically stressful journey a fulfilling and productive one.

We have always held the belief that state-of-the-art and even user-friendly technology is only as good as its transparency and effectiveness. Hence, at the very core, AT Premier is a transparent and effective tool to aid and abet the experience and productivity of every entity or individual that takes online trading seriously”.

ATFX also provides added-value services such as one-on-one coaching via video-chat platforms and webinar offerings, a self-education hub, dedicated technical analysis, and copy trading.

The latter has been designed to serve professional money managers and traders to share their performance with their own private network as well as other AT Premier portal users so that they can generate extra income for themselves.

ATFX Connect has recently partnered with oneZero Financial Systems to enhance its liquidity offering for Spot FX, Precious Metals, and CFD products.

oneZero’s trading technology for multi-asset class execution, distribution, and analytics will allow the broker to reach a broader client base and manage aggregation and pricing.

The oneZero hub facilitates connectivity into third-party platforms. Integrations with other platforms have fed increased trading volumes at ATFX over the past year.

ATFX Connect is the institutional arm of the broker, focusing on Hedge Funds, Family Offices, B2B, Asset Managers, HNW’s, and spread betting accounts. Clients are able to trade on an Agency, Margin, or Bridge account via a Fix API or GUI.

ATFX has launched its institutional arm in 2019, with its ATFX Connect platform designed to provide an efficient automated trading venue that delivers liquidity solutions to Hedge Funds, Asset Managers, Brokers, Private Banks, and other financial institutions.

The broker experienced such success within the institutional arena that it has decided to ditch its retail operation in the UK to sharpen its focus as it plans to develop an in-house aggregator and bridge this year.

ATFX intends to grow its market share across established jurisdictions in Europe including the UK, the Middle East, South East Asia, and Latin America.

ATFX UK has recently closed its Polish satellite office, according to a City A.M. report. The office had been opened in Q3 2020. The closure was part of the strategic decision to focus on services to professional and institutional clients under its FCA entity. “ATFX UK will therefore be ceasing – in the short term – all of its retail activities,” the spokesperson confirmed.

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