In March 2025, Binance Pay and Travala.com announced that there had been a huge rise in crypto travel and they expect 2024 to surpass all previous years for bookings using blockchain. Bitcoin Pizza Day is around the corner and the two platforms shine a light on the rise of crypto travelers: young, devoted to cryptocurrencies and big spenders.
Travala completed its very first crypto booking on July 20, 2018, where guests paid for their hotel using AVA tokens. Consequently, today’s travelers see cryptocurrency as the main way to fund their worldwide adventures. “Crypto travel means being able to go anywhere without being tied to borders or banks,” said Gilles, who booked with crypto starting in 2019.
Traveling with crypto money is now among the most rapidly expanding areas in tourism, reflecting how people want to enjoy travel without borders.
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It’s clear to see that crypto is moving toward being useful in everyday life and travel is leading the change, according to Jonathan Lim, Global Head of Binance Pay. We help make this shift possible by allowing young travelers to pay quickly, cheaply and across borders through our platform.
According to Juan Otero, CEO of Travala, using crypto for booking travel is clear. Now that the stablecoins market surpasses the sizes of Visa and Mastercard, it is clear that crypto can compete worldwide in payments. We take pride in helping people all over the world use crypto in their travels.
Some important points from the 2024 Data
- Last year, travelers spent more than $80 million on crypto booking on Travala, up from $45 million — an increase of almost 80% compared to 2023.
- About 80 percent of the bookings on Travala are now made using digital currencies.
- Gross revenue at Travala soared from $59.6 million in 2023 to $103.3 million in 2024, thanks mainly to the rise of crypto adoption.
- Binance Pay was the top external payment method during the year, making up 8.5% of all transactions, exceeding credit/debit cards (8%), Apple Pay and similar.
- Binance Pay has enabled more than 22,000 transactions on Travala for a total spending of $18.5 million in cryptocurrency.
- The platform’s bookings in 2024 were around $8 million.
(The ranking here covers external payment types and is not influenced by Travala Wallet or Travel Credits which users have access to inside the platform)
Crypto travelers are shaping a brand new area in tourism
- People using crypto spend about $1,211 on each trip, while those using fiat spend only $469.
- More clients who make crypto travel plans book their trips just 11 days before departure, about 2 weeks less than those who use fiat currency.
- Extended Stay: These travellers have a 350 percent increased likelihood of planning a stay of three nights or more.
- Users of crypto are 57% more likely to find themselves return to Travala.
Places Where Crypto Travelers Like to Go
People who use cryptocurrency look to visit well-connected and easily accessible cities in the world. Among the best travel destinations for 2024 were:
- All of these places, Dubai, Bangkok, London, Tokyo and Paris, have considerable digital infrastructure.
- Digital nomads find hubs for their lifestyle in Lisbon, Barcelona and Mexico City.
An Introduction to Binance Pay
A borderless and secure system for paying with crypto is included right in the Binance app. Using this wallet, users and merchants can make and receive payments in over 300 kinds of cryptocurrencies without incurring gas fees. Crypto adoption is growing around the world thanks to Binance Pay which has 40 million active users and 32,000 merchants. Binance is recognized as the biggest crypto exchange around the world, with over 270 million customers in over a hundred countries.
About Travala
Founded in 2017, Travala is the leading crypto-native travel booking service with 2,200,000+ properties in 230 countries, 400,000+ activities, and 600+ airlines globally. Travala is a champion of cryptocurrency adoption, accepting over 100 leading cryptocurrencies alongside traditional payment methods. In addition to unbeatable prices via its Best Price Guarantee, Smart members on Travala can also enjoy additional perks and up to 10% back in Bitcoin or AVA rewards for bookings made on the platform. For more information about Travala, visit: www.travala.com.
