Bitpanda targets big European money with Bitpanda Wealth

Rick Steves

“We are the only platform that has the regulatory requirements, the infrastructure, our Bitpanda Custody and the necessary licenses to offer this unique service in Europe.”

Bitpanda, the Austrian fintech company, has announced the launch Bitpanda Wealth, a service that caters to High Net Worth Individuals (HNWIs), Family Officers, External Asset Managers, and Corporate Treasuries.

Bitpanda Wealth aims to help these users diversify their portfolios using a regulated broker in Europe. This launch is in response to increased demand and reflects Bitpanda’s commitment to serve all types of investors in the European Union.

Bitpanda Wealth led by Nicolas Huber

Bitpanda Wealth is built on infrastructure trusted by major European banks. It offers a comprehensive range of services for investing, managing, and reporting on crypto-related assets. The service simplifies investing, storing, and managing crypto assets, offering a bespoke investment experience for wealthy investors. It includes leveraged products, crypto indices, stocks, ETFs, commodities, and metals. Bitpanda aggregates market liquidity, ensuring tailored execution and a seamless investment experience.

Nicolas Huber, recently appointed as VP, High Net Worth Individuals at Bitpanda, will lead the Bitpanda Wealth service. Huber brings nearly ten years of experience working with HNWI Clients, Family Offices, and External Asset Managers in both traditional finance and the crypto industry. He will be supported by a team of Relationship Managers from across Europe.

Before joining Bitpanda, Huber was at Bitcoin Suisse AG for four years. Prior to that, he spent nearly two years at Crypto Finance AG, and four years at UBP, Union Bancaire Privée.

Eric Demuth claims Bitpanda is the only platform capable of offering this service in Europe

Eric Demuth, co-founder and CEO of Bitpanda, said: “Crypto as an asset class has never been in greater demand from such a wide range of investors. Bitpanda Wealth is an exciting new offer that we can bring to market for the first time because of our long commitment to trust, security, and regulation. We are the only platform that has the regulatory requirements, the infrastructure, our Bitpanda Custody and the necessary licenses to offer this unique service in Europe. It combines our technological expertise with a tailored approach to digital asset investment management and will of course deliver to the high expectations of every user”.

Nicolas Huber, VP of Bitpanda Wealth, added: “For nearly a decade Bitpanda has established a proven track record with regulators for doing things the right way, and Bitpanda Wealth takes those credentials, combined with a world leading infrastructure, to deliver a fully holistic service. Bitpanda Wealth is going to change the way our users manage their money.”

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