FinanceFeeds Podcast Ep. #3: Elina Pedersen talks Your Bourse, hiring, Estonia after Soviet rule

Rick Steves

Elina Pedersen has been a key element at Your Bourse since 2016.

The FinanceFeeds Podcast has released its third episode today, this time with an interview with Elina Pedersen, Co-CEO and CRO of Your Bourse, the leading fintech offering solutions for the retail and institutional MT4/MT5 brokers.

Nikolai Isayev, Editor-in-Chief at FinanceFeeds, hosted the podcast that covered a range of topics, including the upcoming expos, the new features and tools released by Your Bourse, hiring talent in Estonia and Cyprus, life in Estonia under Soviet rule, and even horse riding.

A look at Elina Pedersen’s background

Elina Pedersen has been a key element at Your Bourse since 2016 after having spent another six years at FX and CFD broker Admirals (formerly known as Admiral Markets).

Her career path includes roles in Estonia, the United States, and the UK. Her education path is similarly well traveled: Estonia, Australia, the Netherlands, and the United Kingdom.

Elina and Nikolai, who share a Soviet past, spoke about the complexities of leaving the USSR behind while still acknowledging the Russian heritage of a part of the Estonian demographic.

She told Nikolai that the transition to an independent Estonia saw schools progressively changing the curriculum, in language, history, literature, etc. Still, in the name of democracy and free speech, the country allows there to be Russian schools for the russophones.

Your Bourse’s new features, hiring in Estonia and Cyprus

Episode #3 of the FinanceFeeds Podcast also covers the work of Your Bourse as of late, including the “plenty of developments in the past two months”.

“The quality still fascinates me to this day”, she said, as she enumerated the recent additions to Your Bourse’s offering since the latest Expo, including corporate actions, a commission module, and redesigned data extraction.

Ms. Pedersen took the opportunity to announce the firm’s plan to release a socket API by mid-September to prove how the team at YouBourse remains incredibly busy.

This led to the next topic: hiring in Tallin, Estonia versus Limassol, Cyprus. Both cities and countries deserved praise for their pools of talent, which differ in area of specialization.

Elina Pedersen pointed to Estonia as a high quality pool of talent of software developers and Cyprus as a first choice for operations, including professionals specialized in MetaQuotes products.

The interview included a brief discussion about the ‘crypto winter’ and the acknowledgment of the widespread adoption of crypto products, which even the regulators can’t ignore and are now starting to accept and developing proper regulatory frameworks.

Sponsorship opportunities on FinanceFeeds Podcast

Episode #1 with 24 Exchange CEO Dmitri Galinov and Episode #2 with Autochartist CEO Ilan Azbel were released earlier this month but remain available for listeners.

FinanceFeeds is the premier independent real-time news source for the FX and CFD trading industry, fintech, and the wider finance community. The launch of the podcast series opens up new sponsorship opportunities for companies looking to tap into our niche audience. For more information, please email us at [email protected]

It is not by chance that podcasts have become content goldmines. These are effective tools for marketing because they help brands hyper-target audiences and are great for building thought leadership within the industry. It’s a good return on investment while creating value for listeners.

Read this next

Digital Assets

Mercado Libre launches crypto trading in Chile

Argentine e-commerce giant Mercado Libre (MELI) is continuing with expansion plans for its crypto business with a fresh launch in Chile, a comparatively wealthy South American nation.

Digital Assets

Gemini to launch overseas derivative exchange amid US crackdown

Gemini, the cryptocurrency exchange founded by the Winklevoss twins, is reportedly developing an international derivative trading platform in response to a US domestic crackdown on crypto assets.

Digital Assets

Thailand’s SEC to scrap $8,800 limit for retail investment in ICOs

Thailand’s Securities and Exchange Commission (SEC) plans to lift the limit for retail investors who want to participate in initial coin offerings (ICOs) to boost asset-backed digital investments in the country.

Digital Assets

Kraken signs commitment to launch regulated business in Canada

San Francisco-based cryptocurrency exchange Kraken has filed a pre-registration undertaking with a Canadian provincial regulator as it works towards becoming a regulated provider in the country.


TT’s Keith Todd brings fixed income and cybersecurity to FIA Boca 2023

FinanceFeeds Editor-in-Chief Nikolai Isayev spoke with Keith Todd about Trading Technologies’ move to fixed income after nearly 30 years of existence. TT is also proposing cooperation and transparency among competitors to tackle cyber risks.

Digital Assets

Binance joins FIDO Alliance to enhance user security with introduction of passkeys

“With passkeys, a user can quickly and safely sign in across multiple sites, apps, and devices with local biometric authorization. Binance will offer users a more secure and streamlined experience using passkeys on our platform without compromising on security”.

Digital Assets

ipaymy taps TripleA in Singapore for rent, invoices, taxes, salaries in Crypto

“Our white label crypto payment solution enables our partners to reap the benefits of accepting crypto payments, without managing crypto on their balance sheets. This makes it an ideal solution for businesses looking to offer cryptocurrency payments volatility-free.”

Industry News

London and New York rank joint first as top financial centers, according to…London

“The UK remains one of the most open and global financial centres with better access to international markets than the US, France, or Japan. But our competitive advantage is at risk.”


Sterling Trading Tech (STT) discusses their Risk & Margin System at FIA Boca 2023

FinanceFeeds Editor-in-Chief Nikolai Isayev spoke with Chief Customer Officer Keith Cacciola and Managing Director of Business Development Andrew Actman about STT’s competitive advantages, the challenges their clients face today, the firm’s product roadmap and new leadership at STT.