FlexTrade rebrands cloud-based multi-asset EMS FlexNOW to Spark

Rick Steves

“Our rebranding exercise will not have any impact on our day-to-day business. We will stay under the FlexTrade umbrella where we are able to continue developing new features for our Spark community which has been growing significantly since we started this project in 2019. Our main focus is to deliver a platform with no compromise to power and performance.”

FlexTrade has announced a major rebrand of FlexNOW to become Spark, a multi-asset EMS built for the cloud.

Spark provides a one-click installation with same-day onboarding for traders, brokers, and algos while remaining broker-neutral on the firm’s FlexLINK FIX Network.

The Spark team will focus on cloud-based innovation leveraging FlexTrade’s industry experience and trader feedback to serve the trading community with best in-class trading software that can be done on the desktop, mobile, or the web.

Rebranding exercise will not have any impact on day-to-day business

Adi Prnjavorac, General Manager, Spark EMS added: ‘’Our rebranding exercise will not have any impact on our day-to-day business. We will stay under the FlexTrade umbrella where we are able to continue developing new features for our Spark community which has been growing significantly since we started this project in 2019. Our main focus is to deliver a platform with no compromise to power and performance.’’

Spark serves the trading community with:

Desktop Trading: Next generation desktop technology that is rich in functionality yet easy to install, use and deploy. Built with the intention to simplify the onboarding process on AWS.
Mobile App: Keep an eye on your trades while being in a meeting and have a backup at home in case the internet goes down.
Open API Infrastructure: Allow your propriety models to trade directly with your brokers while having full oversight using desktop, mobile, and web.
Web Experience: Access your compliance rules and historical trade data via the web browser hosted on

FlexTrade Systems is a provider of multi-asset execution management and order management systems for equities, fixed income, foreign exchange, futures, and options.

Flex ONE wins Best Buy-Side OMS

Last month, FlexTrade’s all-inclusive order/execution management system (OEMS), Flex ONE, was named the winner of “Best Buy-Side OMS” award at A-Team Group’s TradingTech Insight Awards Europe 2023.

FlexONE is designed to streamline the trading requirements of global hedge funds, traditional asset managers and quantitative investment firms. A multi-asset platform handling equities, FX, options, futures and fixed income, the solution integrates disparate workflows into a single, centralized, intraday system that facilitates hi-performance throughput of orders, compliance checking, real-time P&L and position management.

FlexONE captures workflows from beginning to end―order generation, intraday P&L and risk, fund/prime allocations, order marking, short locates, pre-and post-trade compliance, and operations ― and is integrated with FlexTrade’s multi-asset execution management system, FlexTRADER EMS.

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