Italian app HYPE taps Bitpanda’s white label solution for fractional trading 24/7

Rick Steves

HYPE, the Italian market leader in app-based money management, has tapped Bitpanda to offer its 1.7 million customers the ability to invest in more than 2,500 assets including fractional stocks, ETFs, and precious metals, with any sized budget on a 24/7 basis, even when markets are closed.

The integration, carried out entirely within the HYPE app, takes place through Fabrick’s Open Finance platform on which Bitpanda has published its APIs making its offering available to third parties.

Bitpanda White Label provides all the building blocks needed for a complete trading flow, giving the partner the opportunity to design its own trading solution, connecting to a cutting-edge API infrastructure.

Alongside the new offering, HYPE customers will also have access to Bitpanda Academy, an e-learning platform entirely in Italian that is dedicated to the in-depth study of personal finance and investment topics. This is to ensure that every investor can research and learn at their own pace, building the confidence they need to take control of their finances.

HYPE is the first entity in Italy to deploy this Bitpanda offering as the Australia fintech grows its B2B2C role.

Bitpanda: “Italy is a key market for us”

Luca Grampioggia, Deputy CEO of HYPE, said: “We want HYPE to be a gateway to all financial services and a tool to always take advantage of new opportunities in the area of money management. The integration of Bitpanda confirms this direction and adds an
extremely important new piece to give our customers a great service and one more opportunity to put the immobile savings in their current accounts to good use.”

Eric Demuth, co-founder and CEO of Bitpanda, said: “Since we founded Bitpanda we’ve always sought to build great tech that allows people to invest safely and simply. I think we’ve done a great job at that, and we now want to make sure the same tech can be used by as many European investors as possible. Bitpanda White Label is our answer to that problem. It is our commitment to an exciting, collaborative vision for the future of finance and is built around 8 years of hard won trading experience. This partnership, with a neobank supported by two major Italian banking groups, is a great example of what technology can achieve, and I can’t wait to see what else we can build together. Italy is a key market for us, and this partnership comes on the heels of 18 months of local presence in which we have achieved excellent results.”

Orlando Merone, Country Manager Italy at Bitpanda, commented: “When I launched the Italian market for Bitpanda, in March 2021, my goal was to make the world of investments easier and safer, convinced as I am that managing one’s financial future is a fundamental activity
for each of us. The partnership with Hype allows millions of Italian savers to access, for the first time, fractional investments in equities and ETFs, at a time in history when not taking care of your money is, quite simply, not an option. Today, for so many savers, a new path in
the investment world can begin, thanks to Hype’s foresight and our tech.”

Bitpanda APIs are available on Fabrick’s Open Finance platform

Fabrick’s Open Finance platform was crucial for the integration of Bitpanda’s white-label solution into HYPE’s money management app.

Paolo Zaccardi, Co-founder and CEO of Fabrick, said: “Accessible and mainstream retail investing is one of the juggernaut financial trends of the decade and consumer demand for investing tools has emerged as a much sought-after need in the market. Fabrick is delighted that through the Fabrick Open Finance platform, Bitpanda and HYPE have been empowered to easily integrate 24/7, real-time investing services quickly: nimbly responding to the needs of customers.

“The future of financial services is being shaped by an ever more sophisticated consumer, in order to satisfy this consumer operators must be ready to respond to trends and integrate new services at pace. Open Finance which fosters collaboration is making this possible and the expansion of the Bitpanda in-app investing announced today is an example of the innovative financial services Open Finance facilitates”.

Read this next

Metaverse Gaming NFT

DCentral Miami brings together all of Web3, NFT, DeFi, Metaverse

The world’s biggest Web3 meeting entitled DCENTRAL Miami is set to take place November 28-29, featuring a lineup of some of the biggest and most influential names in the blockchain space.

Digital Assets

Crypto ban expands across UK banks as Starling joins ‎crackdown

UK digital bank Starling has banned ‎all customer payments related to cryptocurrencies, another blow for the crypto traders ‎who recently saw a sizable number of banks deciding not to ‎finance the wobbly asset class.‎


Markets Direct at FIA EXPO 2022: Traders know what they want from brokers

The FIA Expo 2022, one of the most prestigious events within the global derivatives trading industry, took place in Chicago on 14 & 15 November.


FIA Expo 2022: TNS addresses public cloud limitations with hybrid infrastructure

November is the month of the FIA Expo, one of the largest futures and options conferences in the world, bringing together regulators, exchanges, software vendors, and brokers in one place: the Sheraton Grand Chicago Riverwalk. 

Retail FX

Italy’s regulator blacks out Finance CapitalFX, MFCapitalFX

Italy’s Commissione Nazionale per le Società e la Borsa (CONSOB) has shut down new websites in an ongoing clampdown against firms it accuses of illegally promoting investment products in the country.

Retail FX

Suspected leader of Honk Kong ramp-and-dump scam appears in court

A leader of a sophisticated ramp-and-dump scheme made his first court appearance in a Hong Kong court today, charged with market manipulation and various criminal offences. The case stems from an earlier joint operation of Hong Kong’s financial watchdog, the Securities and Futures Commission (SFC), and the local police. 

Institutional FX

Cboe’s James Arrante discusses growing demand for fixed income, FX algo

We caught up with James Arrante, senior director of FX & US treasuries product and business management at Cboe Global Markets, to uncover emerging trends in the FX and fixed income markets and learn more about the bourse operator’s recent initiatives.

Retail FX

Eurotrader acquires UK broker Petra Asset Management

Eurotrader Group has formally entered into the UK market with the acquisition of FCA-regulated broker, previously named Petra Asset Management Ltd. The new entity operates under the brand name Eurotrade Capital Ltd.

Inside View, Retail FX

The Game of Chess Continues – OPEC, China and the Oil Market

Over the past decade, the US has been complaining about the amount of power which the BRIC group, and specifically China, has on the global economy. BRIC stands for Brazil, Russia, India and China; these were the world’s fastest growing economies. Only in the past 10 months, the US has turned their attention toward OPEC due to the prices of fuel. Nevertheless, China seems to have a strong influence even over the price of crude oil.