KuCoin aims to become largest social trading platform in crypto

Rick Steves

KuCoin was founded in September 2017 and it currently provides Spot trading, Margin trading, P2P fiat trading, Futures trading, Staking, and Lending to its 8 million users in 207 countries.

KuCoin has introduced multiple social trading features on its mobile app as retail traders are increasingly entering the markets from a community perspective.

The cryptocurrency exchange aims to address the growing demand from crypto users, especially newcomers.

The platform boasts a “special space” called KuCoin S, where invited users can experience new functions prior to their official launch on the KuCoin App.

Johnny Lyu, Chief Executive Officer at KuCoin, said: “Most practitioners in the crypto industry were focusing on building better tools to improve the interaction between humans and protocols. Therefore, the lack of interactions between users has led to the increasing educational costs and slow pace of popularization of the industry, hence creating obstacles for mass adoption.”

Social trading is part of KuCoin’s goal of bringing crypto to the masses. The firm wants to become the largest social trading platform within the crypto industry.

KuCoin S features up-to-date crypto news feed with AI-based algorithms, crypto gems, new listings, as well as a community of similar investors in terms of background or trading preferences.

Users can also interact with KOLs or community leaders, discuss trending crypto topics, and learn from others’ trading experience and strategies.

The new feature also facilitates the trading experience by enabling fast buy, portfolio check, and copy trading.

Social trading is only available to invited users, but KuCoin will gradually send out more invitation codes until it becomes open to all users later this year.

KuCoin was founded in September 2017 and it currently provides Spot trading, Margin trading, P2P fiat trading, Futures trading, Staking, and Lending to its 8 million users in 207 countries.

The platform’s offering boasts more than 400 digital assets and it is the fifth biggest crypto exchange, according to coinmarketcap.

The crypto exchange has recently launched KuCoin Win, a new section of the platform that proposes to combine entertainment with the token listing.

In an attempt to mix gaming with tokenization, KuCoin distributed five million tokens of MultiVerse through its first game product LuckyRaffling. This is just the first of several games that KuCoin hopes to launch on its platform.

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