Sterling Trading Tech taps Jeff Marston as CTO

Rick Steves

The hire comes on the heels of Sterling’s launch of fractional shares capabilities for brokers in retail and crypto trading.

Sterling Trading Tech has appointed industry veteran Jeff Marston as Chief Technology Officer, where he will manage STT’s overall technology strategy, oversee technological investments to help drive business development and oversee the development and delivery of technology solutions for clients.

The hire comes on the heels of Sterling’s recent enhancements to its OMS, including fractional shares capabilities that are instrumental for retail and crypto trading, and a new risk-based rules engine, offering broker-dealers and their traders more power and flexibility.

Marston spearheaded projects on OMS

Jeff Marston joins Sterling Trading Tech from SS&C Eze, where he was Senior Director of Software Engineering and managed a global team of more than 100 engineers. Prior to that, he spearheaded innovative tech projects on the front-end framework and OMS teams. Marston holds a BA in Computer Science from Boston College.

Farid Naib, Chief Executive Officer at Sterling Trading Tech, said: “We are thrilled to welcome Jeff to the STT team. Throughout his career, he has demonstrated a talent for software engineering innovation while empowering his teams to solve problems as they build and deploy with scale and efficiency. He will be instrumental in propelling STT to its next phase of growth as we continue to deliver new generation technology to clients accelerating modernization across the industry.”

Jeff Marston, Chief Technology Officer at Sterling Trading Tech, said: “I look forward to working with this impressive team to further build on STT’s foundational architecture. STT has earned a reputation for pioneering solutions across the full trade lifecycle, and I am excited to be joining a group committed to providing enhancements, speed and stability to the capital markets.”

Sterling Trading Tech features a number of solutions for the full trade lifecycle, including EMS Trading Platforms, OMS and Risk and Margin solutions. The firm caters to brokers, clearing firms and investment managers.

It was earlier this month that the firm announced the roll out of new advanced features that include a risk-based rules engine and the ability to trade fractional shares in order to offer broker-dealers and their traders more power and flexibility.

The Sterling OMS employs a REST API interface that integrates easily with users’ other existing systems, easily incorporating additional features and growing along with user demand.

Capable of handling increased volumes and order flow, the order management system now supports the trading of fractional shares as they become a common feature in the current trading environment, particularly in the retail trading segment.

The updated OMS joins a suite of equity, equity options and futures trading solutions as well as a real-time, cloud-based risk and margin system.

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