TradeKing prepares customers for move to ally.com

Maria Nikolova

The move happens about one year after Ally announced the $275 million purchase of TradeKing.

It has been more than a year since US financial services provider Ally Financial Inc (NYSE:ALLY) announced the agreement to acquire TradeKing. Now, the two companies are setting the stage for TradeKing’s pending rebranding and a move to ally.com.

As part of Ally’s acquisition of TradeKing, TradeKing will soon be rebranded as Ally Invest. TradeKing Advisors will be rebranded as Ally Invest Advisors, offering professionally-managed portfolios through an automated online process.

Owners of TradeKing Securities or Advisors accounts will access their investing account on ally.com. There, they will find the features known from TradeKing, including the streaming platform, charts, and research tools. Trading will be integrated with banking features on ally.com.

Also, with the move to Ally, the TradeKing mobile app will be replaced by the Ally Mobile app, integrating trading features with Ally’s banking features. Regarding the TradeKing API, customers may see a change to the name of the API, but there’ll be no changes to the data responses or request endpoints.

TradeKing Forex

TradeKing Forex, as you may already know, is an introducing broker to Gain Capital. When TradeKing moves to ally.com, customers will access TradeKing Forex at a new URL. There will also be some changes to the name and branding of the trading platform, that is why:

  • ForexTrader Web users will need to update the URL.
  • ForexTrader Desktop users will need to download the updated software.
  • ForexTrader Mobile users will have to download the updated app to their phone through Apple’s App Store or the Google Play Store.
  • MetaTrader4 Desktop and Mobile users will have to download the updated software.

No functional changes are being made to the Forex site, trading platform, or software. There will be no changes to pricing either.

MB Trading

In August 2015, TradeKing agreed to acquire MB Trading and, now, the transfer to ally.com will have some impact on clients using MB Trading products, including mbtrading.com, Desktop Pro, or Futures. These customers may see a name change, but there are set to be no functional changes to mbtrading.com or software. Traders will continue to use their existing username and password to access statements and account information at mbtrading.com, and MB Trading Desktop Pro will continue to function as it does currently.

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