Tradu: The new FXCM-sister platform rejects “gimmicky features, trend-chasing and gamification”

Rick Steves

“Too much of the retail trading industry has focused on gimmicky features, trend-chasing and gamification. Instead, we are laser focused on serving traders’ needs, offering aggressively competitive pricing, professional trading tools and a client service team that strives for excellence. Tradu is launching the next evolution of mobile trading to UK clients and will soon be expanding globally.” 

Stratos Group International, LLC has launched Tradu, a multi-asset trading platform, under the leadership of FX and CFD industry veteran Brendan Callan.

Tradu, designed for active traders and investors, offers a range of tradable assets including equities, commodities, cryptocurrencies, CFDs, forex, treasuries, and indices.

Scheduled to launch in the UK in December and globally in the following months, Tradu is a subsidiary of Jefferies Financial Group Inc.

Tradu is suitable for both leveraged and unleveraged trading

Brendan Callan, CEO of FXCM Group, has overseen the company during a challenging period in the FX and CFD brokerage industry. He has guided FXCM through regulatory changes, client behavior shifts, and the development of new technologies. FXCM, known for its focus on client needs, has a client base of approximately 110,000, and actively incorporates their feedback into its development efforts. This approach has led to innovations such as the REST API for trade automation and ongoing upgrades to their mobile platform​​.

“Tradu has been built by traders for traders to provide them with the platform they deserve – one that offers access to a variety of markets, all from one seriously powerful, sleek app”, said Brendan Callan.

“Too much of the retail trading industry has focused on gimmicky features, trend-chasing and gamification. Instead, we are laser focused on serving traders’ needs, offering aggressively competitive pricing, professional trading tools and a client service team that strives for excellence. Tradu is launching the next evolution of mobile trading to UK clients and will soon be expanding globally.”

Tradu’s mission is to redefine the trading experience by offering an intuitive, advanced platform accessible through both mobile and web interfaces. It aims to consolidate the trading experience across different asset classes into a single, streamlined portal. In addition to standard trading features, Tradu offers an eWallet with both virtual and physical debit card options, and seamless transfers between trading and eWallet accounts​​​​.

Tradu’s approach combines deep market access, cutting-edge technology, and decades of trading expertise. This combination is intended to provide an innovative, comprehensive trading platform suitable for both leveraged and unleveraged trading. The platform promises competitive, transparent pricing and personalized support, emphasizing the importance of human customer service in the trading industry​​.

Offering a wide range of tradable assets, innovative technology, and a focus on client-centric development, Tradu’s launch in the UK and subsequent global rollout signifies an important development in the trading industry, particularly for active traders and investors looking for a sophisticated, all-encompassing trading solution.

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