Webull launches low-cost brokerage in Brazil

Rick Steves

“With a latent market interested in investing abroad, we have designed Webull’s Brazilian platform locally to consider the needs and preferences of Brazilian retail investors that will be using our app.”

Webull has officially announced its expansion into the Brazilian market, marking a significant milestone for the low-cost trading platform which boasts over seven years of experience in global markets, more than 40 million global downloads, and brokerage services in ten countries.

The launch in Brazil introduces Brazilian investors to a novel method of engaging with U.S. stocks, ETFs, and other investment products.

Direct access to the U.S. markets

The decision to enter the Brazilian market is driven by the growing interest among Brazilian investors in the U.S. and global markets.

Webull Brazil aims to cater to this interest by offering cutting-edge trading technology, which includes essential tools for informed decision-making and a user-friendly interface. The platform promises affordable transaction costs and advanced features to empower users with direct access to the U.S. markets.

Webull has also established a local presence in Sao Paulo with a dedicated office staffed by specialists and support in Portuguese to enhance customer service.

Webull to complete the acquisition of Brazilian broker H.H. Picchioni

Webull recently signed an agreement to acquire H.H. Picchioni S/A Corretora de Câmbio e Valores Mobiliários, a reputable Brazilian brokerage firm with over 50 years of financial service. The acquisition awaits approval from the Central Bank of Brazil (BACEN).

Ruben Guerrero, CEO of Webull Brazil and Head of Latin America for Webull, stated: “Our entry into the Brazil market follows the successful launch of the Webull platform in a number of global markets during the last three years. With a latent market interested in investing abroad, we have designed Webull’s Brazilian platform locally to consider the needs and preferences of Brazilian retail investors that will be using our app. We are confident of Brazil’s significant potential and expect to expand our product offerings to meet the needs of Brazilian investors.”

Anthony Denier, Webull’s Group President, added: “We are excited to introduce the Webull Brazil app to Brazilian investors and build on our success in other global markets. The app is designed to meet the needs of investors who require more comprehensive and in-depth analytical capabilities without compromising reliabile and efficient transaction execution. Webull’s Brazilian retail investors will now have the opportunity to experience a truly new way of investing.”


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