Finalto Asia and PrimeXM partner to elevate liquidity solutions in APAC

abdelaziz Fathi

Finalto Asia and PrimeXM have announced a strategic partnership to level up the FX and CFD landscape in the Asia-Pacific (APAC) region. This collaboration marks a milestone in upgradingt liquidity solutions, particularly in Singapore, by leveraging the strengths of both entities.

The primary focus of this partnership is to bolster liquidity and trading capabilities in the dynamic APAC financial market. By combining Finalto Asia’s expertise in financial services and PrimeXM’s cutting-edge technology solutions, the collaboration creates a more efficient trading ecosystem.

PrimeXM’s flagship platform, XCore, offers low latency order routing and pricing engine, giving the institutions the opportunity to ‎connect to a wide range of liquidity providers. Furthermore, ‎XCore is installed in PrimeXM’s infrastructure in Equinix ‎data centers, allowing for the efficient management of the entire brokerage business in a centralized environment.‎

Clive Diethelm, PrimeXM Founder stated: “Finalto Asia’s collaboration with PrimeXM, leveraging our XCore technology at the Equinix SG1 data center, marks a significant milestone for our growth in the APAC region. This initiative underscores our commitment to delivering sophisticated and efficient trading technology solutions, enhancing our service offering in Singapore’s dynamic financial market.”

Alex MacKinnon, Regional CEO of Finalto Asia, added: “This collaboration with PrimeXM is a strategic milestone for Finalto Asia. By combining our strengths, we aim to deliver unparalleled liquidity solutions and advanced trading technologies to the financial community in Singapore and the region.”

Through this collaboration, Finalto Asia and PrimeXM aim to streamline liquidity aggregation from multiple sources, leading to more competitive pricing for market participants. The integration of PrimeXM’s technology solutions with Finalto Asia’s financial service expertise is expected to result in faster trade execution, reduced delays, and an overall improvement in the trading experience.

Market participants can anticipate broader access to a range of financial instruments, catering to the varied needs of institutional clients, brokers, and traders in Singapore. This suite of options encompasses forex, commodities, indices, and more, offering a diverse set of choices.

Despite a backdrop of global crises and uncertainty, Finalto Asia is going from strength to strength with a unique product suite and focus on local requirements. With the expansion of its technology partners, the company will do more to expand its footprint in the region.

Product offerings are central to delivering for clients and Finalto is working to create the right kind of offering that caters specifically to Asian clients. Since it opened the Finalto office in 2019, the company has been building its presence in the region to provide the best service to clients.

Asia remains a key growth region for Finalto Group, and the company understands that a one-size-fits-all approach won’t work in the region as the markets are highly differentiated.

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