Former AvaTrade and Leverate executive Anat Paus joins FX platform vendor ParagonEx as BDM

The platform sector in the FX and binary options industry has become a veritable battleground, with very few very established vendors holding fort with very few newcomers, despite the burgeoning number of FX brokerages and binary options brands globally.

Leading a sales team and conducting business development for a firm which is not MetaQuotes, therefore, is not a task to be underestimated and requires great experience and commitment.

For Anat Paus, this challenge has come to fruition as she has been appointed Business Development Manager at ParagonEX, provider of end to end FX brokerage solutions, including web front end, back office systems and the actual trading engine itself.

With firms such as Tradency and Leverate offering end to end brokerage solutions, ParagonEX is in exalted company, and still faces the task of eating into the market share dominated by MetaQuotes and shared by Spotware Systems and Tradable.

Anat Paus comes with substantial experience, joining ParagonEX from retail FX brokerage UFX Markets, where she spent a year as Internal Client Relations Manager, preceded by three years as VP Customer Relations at Leverate, a valuable insight into closing platform deals and maintaining relations with brokerages.

Prior to joining Leverate in mid 2011, Ms. Paus was Business Development and Risk Manager at AvaTade, having spent almost three years there following over five years at iFOREX.

Educated at New York University, Anat Paus graduated with an MA in Economics in 2003.